7 Ridiculous April Fool’s Day Fashion Pranks


No, those teeny Hunter rain boots for dogs aren’t real. And neither are those adjustable heels.

I’m ready for this day to be over. Mostly this is because I’m a very gullible person, but I’m also not that great at remembering what date or even month it is. (I blame this partly on my job, as I’m always working three months ahead. So while you’re focusing on back-to-school shopping, I’m figuring out what holiday trends I’m going to cover. It can leave me a bit … jumbled.) The fact that it’s April Fool’s Day didn’t even occur to me until halfway through the afternoon.

In any case, there are some pranks we fell for (a not-to-be-named assistant lifestyle editor actually did believe that Goorin Bros. is selling a $5,000 diamond-encrusted hat that powers Bluetooth by the heat of your head) and some that were sort of annoying (the Ant Watch, which seems to have totally backfired). Here are five weird, funny and maybe-sorta-kinda-could’ve-been-real pranks played by brands both big and small.  Read more »

5 Things We’re Excited For This Month


What’s marked on our April calendars.

Each month brings its own splashes of excitement. Store openings, major sales, new lines launching. Here are a few of the things I’m excited for this month, including two new stores, a new location for an old flea fave, a collection that is sure to ruffle feathers (in ways good and bad), and the coolest way to get flowers in Philly this summer.

1. Mushmina to open in Wayne.
The Rittenhouse boutique is opening an outpost on Lancaster Avenue early next month. It will sell its custom Moroccan accessories and home goods alongside other fair-trade and sustainable lines. Cheer! Mushmina.com.

2. The Flwry launches.
It’s like a CSA, only instead of picking up fresh veggies, you get bundles of locally sourced blooms. They’ll begin taking memberships at the end of this month; delivery starts in June. (Tip: Memberships are limited, so snag yours early.) Theflwry.comRead more »

A New Balance Concept Store Opens On Walnut Street Today


The line to shop the store this morning. | Image via Facebook.

The latest addition to the Walnut Street retail scene is a 2,222-square-foot New Balance store, which opened this morning to a crowd of shoppers that stretched down the block. The store features men’s and women’s running and training gear and apparel in an industrial space (open ductwork, exposed brick).  Click here for a peek at the store’s interior!

The Edit: 10 Perfectly Delicate Ear Cuffs That Let You Fake an Upper Ear Piercing

Images via the respective websites.

Images via the respective websites.

Cartilage jewelry is here to stay — and having a particularly huge moment — but piercings are a big commitment. Enter: the simple, elevated ear cuff. Right now, you want to spring for minimalist pieces that add just a hint of shine on the upper part of your ear. Try one or two on for size and then consider taking the piercing plunge. (Although, with these super-chic options, why would you want to?)  Read more »

Joan Shepp Is Having a Major Shopping Event All Day Today


Joan Shepp’s eponymous store on Chestnut Street.

Ready for an all-day blowout? Today until 9pm, Joan Shepp is having a huge fashion celebration. Right now, head there for a portrait session with local fashion artist Denise Fike. At 3pm, models will be showing off top spring looks for men and women. But the party really starts at 5pm, when the cocktails are served and Rittenhouse’s most famous shopgirl, Tuesday Gordon, will school shoppers on how to mix and match prints. (PS: It’s her birthday, so there will be cake, too!)

The shopping — and sipping — continues until 9pm. The fine print: Shoppers can enter to win a pair of designer sunglasses or sneakers of their choice, and 10 percent of the day’s proceeds will go to the Michael J. Fox Foundation for Parkinson’s Research.

See you there?  Read more »

Market Report: Why You Should Make Your Own Sunscreen This Summer (Really)



  • Say goodbye to all the chemicals this summer. You can now make your own sunscreen. And it’s way easier than it sounds. [PopSugar]
  • Goodbye, paycheck: Luxury e-commerce site Net-a-Porter has merged with former rival the Yoox Group, an online store that primary sells off-season luxury items, making this a new powerhouse in luxury online shopping. [The New York Times]
  • So what’s the best-kept secret in household decorating? Hint: If you don’t have kids, you’ve probably never shopped this section. [PureWow]

Next up: The ice-cream-inspired mani you have to try this second.

59 Tips for Spring-Cleaning and Organizing Every Single Thing In Your Life

organization 2

From streamlining your pantry to cleaning up your kid’s playroom, we’ve got all your tips here. | Photos by Courtney Apple.

We here at Shoppist have a thing for spring cleaning. We’ve written about it, posted slideshows about it, and I’ve even given you the step-by-step instructions I use for my personal closet clean-outs.

Here, all rounded up in one place, are the best, smartest, most efficient and inspiring tips, tricks and tools you need for the most organized house ever.

1. How to organize your accessories.
Our favorite tip here? Use a common desk supply — a letter sorter — to corral your clutches.

2. How to organize your makeup.
On our list: Adhere PVC pipes to the inside of your cabinets to hold hair tools like hair dryers and curling irons.  Read more »

This App Tells You Exactly What Characters Are Wearing On Your Fave TV Shows


Images via Spylight Solutions LLC

There’s no denying it: TV fashion is freakin’ good right now. Claire Underwood looks first-lady-worthy in smoky blue Ralph Lauren gowns and Olivia Pope dons glorious capes and perfectly tailored suits. Hell, even the teens on Pretty Little Liars are rocking envy-inducing outfits. But, as everyone knows, costume wardrobes are culled far in advance and, with the exception of the Scandal‘s The Limited collab, it can be tricky to nab these looks once they’re splashed across the screen.

Enter: Spylight, a Shazam-esque app for zeroing in on your favorite looks from popular TV shows and films. Yep, that means Alicia Florrick’s cashmere shawl from last Sunday’s episode of The Good Wife can be yours in just a few clicks. Read more »

Reminder: Come Shop With Us at Ted Baker King of Prussia On Thursday


Image courtesy Ted Baker London.


Ready to bid farewell to winter? (Finally, finally.) There’s no better way to shake off the chill than by ringing in spring style season with us this Thursday! I’ll be at Ted Baker in King of Prussia from 6pm to 9pm, where I’ll help officially launch the brand’s spring 2015 collection along with men’s style genius Sabir Peele. We’ll be chatting about spring trends, how to wear them, and how to style the best of Ted Baker’s spring collection (which you’ll get a first crack at shopping!).

We’ll have light bites, cocktails, live music and 20 percent off. Sound good? RSVP here and I can’t wait to see you there.

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