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Visit Philly

City Life

How Angela Val Plans to Bring Tourists Back to Philadelphia

Visit Philadelphia. These are two words that until recently made a lot of sense together — a sonorous duet, if you will. A simple truism. […]

City Life

In a Post-Lockdown World, Philly Tourism Eyes a Reset

It was shaping up to be another banner year for tourism. In January and February, Philly was on pace to break its all-time visitation record […]

boomer travel
City Life

Sorry Millennial Travelers! Visit Philly’s New Target for 2020 is Boomers

Millennials? Relax. Gen Z? Sit this one out. While you’re yukking it up on Twitter with your pithy little hashtags, 2020 is shaping up to be, […]

visit philly
City Life

Puzzled by That Ad Comparing Philly to Barcelona? It’s Not Such a Stretch, Says Tourism Head

Philadelphia has seen a record-breaking number of visitors for seven straight years in large part thanks to the advertising efforts of tourism agency Visit Philadelphia. CEO Jeff […]

City Life

Jeff Guaracino Takes the Reins at Visit Philly

The Rundown Age: 45 CV, abridged: Communications, Visit Philadelphia (2001-’12); strategy and communications, then executive director, Atlantic City Alliance (2012-’15); CEO, Welcome America (2016-’18); author […]

City Life

Philly Saw a Record Number of Tourists Last Year (Again)

Philadelphia drew a record number of tourists for the eighth consecutive year in 2017, with 43.3 million visitors traveling to the City of Brotherly Love. […]


Meryl Levitz to Step Down as Visit Philadelphia President and CEO

After 40 years of championing the City of Brotherly Love to the world, Visit Philadelphia’s founding president and CEO, Meryl Levitz, will step down from […]


PHOTOS: Still Courting Amazon, Philly Takes Over Seattle With New Ad Campaign

Philadelphia may have submitted its bid for Amazon’s HQ2 over a week ago, but that’s hasn’t stopped the city from shamelessly courting the e-commerce giant. […]


I Love My Job: Welcome America President and CEO Jeff Guaracino

We’re two months out from one of Philadelphia’s biggest celebrations — the Wawa Welcome America festival — and Jeff Guaracino is the man leading the […]


You Can Now View Philly on a Virtual Reality Headset

There’s now a new way to view Philly’s top destinations, and it involves bleeding-edge technology. On Friday, Visit Philadelphia announced that Philly visitors, before coming […]

City Life

Visit Philly Stops Anti-Trump Group From Copying “With Love” Campaign

We’ve all seen those popular “With Love, Philadelphia” ads put out by Visit Philly, the nonprofit company charged with bringing more tourists to Philadelphia. They […]

City Life

Philly’s Biggest Losers of 2016

Now that the last shreds of wrapping paper have been vacuumed up and the good dishes are finally put away, we revisit our time-honored tradition […]


Visit Philadelphia Celebrates 20 Years With Big, $2M Grant

In 1996, Mayor Edward Rendell, Governor Thomas Ridge and Rebecca Rimel, penned an op-ed in the Inquirer that posited, “The Philadelphia region is sitting on gold.” And […]


Cambria Hotel Breaks Ground Before It’s Ground

No actual ground was broken in this morning’s ceremony at the site of the future Cambria Hotel and Suites on the Avenue of the Arts, […]

City Life

DA: Former Visit Philly Exec Embezzled $200K

You’d think this would be obvious by now, but apparently not: Taxpayer dollars can’t be spent on fur coats, facials and fancy dinners. That lesson […]