Look Inside Tiffany & Co.’s Sparkling New Rittenhouse Row Boutique
For all of your engagement-ring shopping needs.
Shop Tiffany & Co. engagement rings at the new Rittenhouse Row showroom. Photo by Ilana Waber; interior and jewelry photos courtesy of Tiffany & Co.
Unless you’re planning to propose by booking the late-night couples package at the Four Seasons Spa, most engagements of the past year have been a bit more low-key — albeit still creative — as they’ve taken place at home, in gardens, and on Philly’s scenic streets. (Okay, so Addison Street is always popular, no matter what’s going on in our world.) One constant? A killer engagement ring. Enter Tiffany & Co. In late November, the jeweler debuted its relocated and renovated showroom in Rittenhouse Row, and with it comes a new place to pick out that sparkler for your special someone (particularly if you’re hoping to pop the question, you know, around Valentine’s Day).
A portrait of Audrey Hepburn from the Breakfast at Tiffany’s film hangs in the gleaming new boutique.
A wall inspired by the Tiffany Blue Box showcases one of the jeweler’s many iconic elements.
The nearly 3,600-square-foot showroom on Walnut Street is on the first floor of the building previously occupied by Zara. Its former store on South Broad Street (in the Bellevue) opened in 1990. But the jeweler’s link to Philly long predates this new location, however. In 1916, founder Charles Lewis Tiffany’s son, glass artisan Louis Comfort Tiffany, and painter Maxfield Parrish were commissioned to create The Dream Garden mosaic for the Curtis Publishing Company’s building, where Philadelphia magazine’s offices are today. Fancy that!
The new boutique is every bit the jewel box you’d expect, with loads of glass, marble, steel, fluted wood — and that signature blue hue, natch — throughout the open space. While there’s plenty of eye candy here, we’re particularly enthralled by Tiffany’s new Craftsmanship Journey program, through which you can learn about the provenance of your diamond (so long as it’s 0.18 carats or larger). The program traces and shares with you the country where each individually registered stone originated, where it was crafted, and where it was set — important for ensuring ethical sourcing and sustainable practices. You can obtain the information from the store’s staff and have it printed on a Tiffany diamond certificate.
At Tiffany’s diamond headquarters in Antwerp, Belgium, stones are sorted for size, color, clarity and more. Only 0.04 percent of the world’s gem-grade diamonds meet the jeweler’s standards.
A trio of Tiffany Setting engagement rings following their six-step journey from mining to the Blue Box.
Tiffany & Co.’s colored gemstone rings in pink tourmaline, rubellite, orange sapphire, orange tourmaline and pink tourmaline
Other perks: You can watch as your wedding bands are custom-engraved at the personalization counter and then blue boxed-up at the wrapping station for an interactive immersion into the label’s processes.
Ready to check it out for yourself? Tiffany & Co. is located at 1715 Walnut Street, Rittenhouse. The store is open for in-store shopping and pickup, as well as private or virtual appointments, and the staff is following COVID-19 guidelines and social-distancing protocols.
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