Welcome to Shoppist!

A friendly hello from the editor, and what you’ll find right here, every day.

Hi there!

I’m so happy you’ve found my little slice of Philly Mag’s new, better-than-ever website. I’m Emily Goulet, Philly Mag’s editor of all things lifestyle (nice to e-meet you!). I’ll be posting daily to give you the latest shopping and style news: what to buy, where to buy it, who to know, how to save, what’s out there now, and what’s next.

I’ve got the inside scoop on Philly’s shopping scene, so keep coming back for all the details about the sales, trunk shows, store openings, new lines, and events you need to know about now. Plus: beauty tips and tricks, street style, stuff to covet, and fun behind-the-scenes peeks at the most stylish goings-on around town. Think of me as your partner in shopping and style, and please, feel free to send me an email, tweet, or Instagram comment (or just some plain ol’ fabulous snail mail!) with tips, questions or things you want to see on the blog.

Here’s to a fabulously inspired, styled life in Philly.