North Philly’s War on Sugar
Think of it like The Wire—if you set the show in North Philly, “Pandemic” was high-cal fruit juice and Tastykake was handling the re-up. In the fight against kids and sweet snacks, parents are patrolling corner stores and snooping in bags. Tastykake has even tweaked a recipe to make its muffins meet cafeteria guidelines.
“It is sweet,” said Autumn R. Bayles, a company senior vice president. “Sugar is just not the first ingredient.”
And by that, she means, it’s the second. [New York Times]