RIP Carl Goldenberg, Peanut Chew Mogul

Philly candy became a national sensation.

Carl Goldenberg, who headed the family that made Goldenberg Peanut Chews, has died at age 85.

Fox 29 reports:

He was a third-generation operator of the family business, joining it in 1950 and spending more than 50 years there.

The beloved regional brand was sold to Bethlehem-based Just Born Inc., maker of Peeps marshmallow candy, in 2003. The chewy chocolate-and-peanut confections are still produced in Philadelphia, but they’re now sold nationwide.

“He was very proud putting product out like we did every day, and we took great care with its quality,” said David Goldenberg, who operated the business before it was sold. “To my father, freshness was No. 1, and getting as many peanuts in that center as he could was No. 2.”

Goldenberg died after a 17-year battle with prostate cancer, his family said.