The Italian Market Goes Hi-Tech

(Or about as hi-tech as we really ever want it to)

We love the Italian Market, even though we still wish someone would give it a thorough scrubbing and, perhaps, take our advice from way back in 2008 and do something fun and retro with pedi-cabs. In the meantime, the market has entered the 21st century with a new website, courtesy of the 9th Street Business Men’s Association (which, like Car Talk, has a spiritual advisor on its board of directors) and a YouTube video, which, on this dreary day, we find utterly charming. Watch it below.