Philly Runners Are Taking Over Runner’s World’s Instagram Tomorrow
If you aren’t already following Runner’s World on Instagram, you’re going to want to do that, stat: Tomorrow, some of our favorite folks from the Philly running community — Jon Lyons of Run215, Rebecca Barber of the Rocky 50K, Suzanne Allaire of the November Project, and Philadelphia Runner’s Liz Pagonis and Ryan Callahan — will be taking over the magazine’s Instagram for the entire day.
So, why is Runner’s World having these Philly runners take over their Instagram, which has a whopping 165,000 followers all over the country? Well, as Lyons explained to me, “I feel like, if you’re getting into fitness right now, Philly is the place to be. And finally we’re being recognized for it.” Preach!
If you want a chance to get in on the action, the group is going to kick off their Instagraming at the November Project’s free weekly Art Museum boot camp tomorrow morning at 6:25 a.m. And the folks from Runner’s World will also be there with a film crew, shooting video for the website.
Then, post-workout, the Philly runners are going to make their way to Bethlehem where they’ll pound the pavement and crash Runner’s World HQ, documenting all their shenanigans on Instagram. They’ll also be holding a group run in Bethlehem in the evening, which anyone and everyone is welcome to join in on — just check in with Run215 on Twitter to stay updated on the time and location. And if you make your way over to Bethlehem, make sure to document your own shenanigans with the hashtag #phillyrunsbethlehem. Happy ‘graming, folks!
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