Retail News: Swimwear Store Everything But Water to Open in King of Prussia

It's happening this Friday. Get all the details here.

Photo via Everything But Water.

Just in time for swimwear season, Everything But Water is opening in King of Prussia on Friday. The 1,500-square-foot store will have a cottage-meets-cabana vibe (oooh, sounds darling!) and will stock all the notable names in swimwear including Freya, Karla Colletto, Nanette Lepore and Trina Turk.

And if you’re stumped about whether you should be donning a triangle or halter-top (it could mean the difference between looking like Gisele or a linebacker—we swear), book an appointment with one of their trained staff members for a complimentary one-on-one fit and style consultation (it’s kind of like this). The store’s opening may be just the push that Mother Nature needs to hike the temps back into the 80s. Or at least that’s how we think the weather should work.