Jenny Packham is Designing a Collection of Wedding Gowns for David’s Bridal


Kelly by Jenny Packham. Photo courtesy of the designer.

The new collection will feature the pretty, drapey Jenny Packham silhouettes we love. Kelly gown | Photo courtesy of the designer.

You know we love a good collaboration, so it’s safe to say we’re pretty excited about this: British fashion and bridal designer Jenny Packham—she’s one of Kate Middleton’s favorites—is partnering with David’s Bridal to debut a collection of affordable wedding gowns, accessories and bridesmaid, mother-of-the-bride and flower girl dresses for Spring 2016.

The collection is inspired by the Belle Époque of the early 20th Century, so you can expect romantic, feminine designs, flowing silhouettes and lots of delicate beading—all qualities we’ve come to know and love from Jenny Packham’s bridal wear. There will be nine wedding gowns to choose from (think illusion necklines, exposed backs and lots of draping), plus six bridesmaid styles that will be available in 10 different colors. 

“Wonder by Jenny Packham” will launch online and in stores in February, and the bridal gowns will be priced from $900-1,450. (Bridesmaid styles start at $179.95.) We’ll be sure to check back in when we’ve got our eyes on the gowns themselves.

RELATED: Watch This Pretty Short Film Filled With Gorgeous Jenny Packham Wedding Dresses

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