Delaware Uses Zombies to Promote Pedestrian Safety
The Office of Highway Safety joined forces with DelDOT and Delaware State Police to create the “Don’t Join the Walking Dead” pedestrian campaign. Using actors dressed up as zombies, patrolling officers stop residents at recent accident locations to find pedestrians at risk of being involved in a crash. The “at risk” pedestrians include residents who aren’t crossing at marked crosswalks or signaled intersections and people who walk at dusk/night without a flashlight.
“We’ve seen a lot of 5Ks and zombie TV shows and everything zombie,” Kirk said. “That’s the new trend. So why not play off the new trend and hopefully get some buzz?”
Some critics say the zombie theme is insensitive to accident victims and their families.
“I think it’s disrespectful to the people that have lost family members,” said Johnny Jasinski of Smyrna, Delaware. “They need to go about it in a better way.”
Honestly, though: It’s Delaware. How can anybody tell the zombies apart from everybody else. Hey-ooooooooh!*
(*A friend of ours has asked us to ease back on New Jersey jokes. Sorry, Delaware. You’re it.)