So This is What Gaga Smells Like

Watch the trailer for her new fragrance

Lady Gaga‘s new ad – make that “mini film” – for her fragrance Fame (said to to be inspired by blood and, um, semen) looks more like one of her elaborate music videos than the average perfume commercial. The 35-second clip’s not only produced by Ridley Scott, but it’s directed by Steven Klein – the same guy responsible for her “Alejandro” video. Here, the pop star rises from a black bath (what is it with Gaga and rebirth anyway?) as she takes charge of an army of hunks. Wonder what Madonna thinks of all this?

Click here to watch.

Fame by Lady Gaga - is the packaging "Gaga" enough?