Best of Philly

2021 Guerilla Action Against "Guerilla" Marketing

The Street Art Uprising Against Minor Figures Oat Milk

The latest installment in Philly’s ongoing fuck-around-and-find-out chronicles pitted London oat milk purveyor Minor Figures against the city’s legion of street-art lovers. When posters promoting the plant-based coffee lightener went up over existing works, the backlash — on social media and IRL — was swift. As the company clumsily backpedaled, Philly street-art legend Kid Hazo weighed in with posters of his own: “Major Failures Clown M*lk.”