Maybe you’ve seen a can of the Icelandic beer, Einstök? The beer can features a too-cool-for-school viking, complete with hip sunglasses. I’ll admit I was sceptical as it felt a bit more Los Angeles ad agency than Arctic Circle. But it turns out it is a real brewery and not just a marketing concept.
Even better, Yards Brewing’s Tom Kehoe and La Colombe’s Todd Carmichael were recently in Iceland where they brewed up a collaborative beer with Einstök. Kehoe and Carmichael were in Iceland to film an episode of Dangerous Grounds and visited Einstök Brewery’s founder, Jack Sichterman. While there, they brewed a coffee pale ale called Snorri’s Awakening and you can preview it today at the Yards Tasting Room at 4 p.m.
Get to the brewery promptly in order to raise a pint with Kehoe, Carmichael and Sichterman, and figure out what the heck a Snorri is.
Yards Brewing [Official]
Photograph by Susan Nam
I have to admit that I started to freak out juuuust a little yesterday as the clouds started rolling in. I began obsessively checking the hour-by-hour forecast, my spirits sinking as the chance for rain beginning during the evening commute increased steadily as the day rolled on. And then around 5:30, as I was leaving the office for our monthly Be Well Philly Underground gathering, the rain started to fall—lightly, but still, very, very steadily.
I said to Be Well Philly assistant editor Adjua Fisher, “Welp, it might just be me and you tonight.”
See, despite our best intentions and planning—organizing with the fab folks at Yards Brewing Company, roping in my pals at Run215—the one thing you cannot control in event planning is the weather. And, boy, did it turn on us last night.
So imagine my joy when, just after 6 p.m., runners started gathering at Franklin Square for our Glow-in-the-Dark Bridge and Beer Run. A few at first, then more and more as our departure time of 6:30 got closer. Then it occurred to me: Philly runners are just awesome people. You give ‘em a time, you give ‘em a place, and they show up, even if it’s rainy and windy and positively freezing outside. By go time, nearly 60 runners had gathered for our big event.
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Join Yards Brewing Co. for their annual Yards Pynk events during Breast Cancer Awareness Month. There are brunches, PYNK cocktails, PYNK ice cream, a Weezer cover band, a reasonable excuse to go to the Hard Rock Cafe, and more. Proceeds from these events will help sponsor breast cancer research and treatments, and we’ve got a list of the upcoming events below.
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Smoked meat, barbecue and of course beer. All are in the spotlight at Yards Brewing Company‘s 6th annual Smoke ‘Em if Yous Got ‘Em extravaganza. A perfect way to celebrate the end of summer, the beer and food fest will take place on Sunday, September 14th from noon to 4 p.m. The fest includes dishes from the region’s best amateur chefs paired with over 30 craft beers (smoked and otherwise) from around the world.
The day begins with a complimentary commemorative glass and field guide to the day’s festivities and ends with a full stomach and good live music. Although the smoked meat and other dishes will be judged by professionals in the industry, you’ll also have the opportunity to vote for your favorite dish. Yards will also have limited edition Smoke ‘Em tees available for purchase.
The event is held rain or shine and tickets can be purchased online or in Yards’ Tasting Room at at 901 N. Delaware Ave. However, Yards warns that tickets sell out every year, so it’d be best to just click the link and get ‘em online.
Smoke ‘Em if Yous Got ‘Em [Yards Brewing]
How cool is this? Later this month, the first annual Philly Bikes & Beers ride comes to town, an oh-so-Philly version of a ride that was popular in San Diego earlier this year. It involves a 14-mile group bike ride around town, with four stops along the way to sample beers.
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Jerry’s Bar, which was recently named a Best of Philly City Brunch spot, is proving good things happen at dinner too. Tonight, September 3rd, from 6 p.m. to 9 p.m., chef Matt Moon is hosting a four-course Farm to Bar Dinner.
Featuring fresh, organic food from Greensgrow Farm and brews from Yards Brewing, the dinner will take place on the balcony of the Northern Liberties bar.
Each course will include a beer pairing, as well as a description of the courses served and ingredients used from a Greensgrow farm expert and a Yards Brewing brew master. Vegetarian and vegan options will also be available.
Full menu and ticket info »
Now this is something we can get on board with (ha!). On Wednesday, August 20th, Spirit of Philadelphia and Yards Brewery are teaming up for a night of drinking, eating, and cruising with the Yards Beef and Beer Dinner Cruise. An open beer bar, buffet, and on-site Yard’s experts are just a few of the perks you can indulge in while enjoying the scenic view.
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As a thanks to those who supported the University City location and in celebration of the soon-to-be Logan Square location, City Tap House is hosting Pop-Up Wednesdays in the courtyard of One Logan Square. Every Wednesday until September 3rd, you’ll not only get a sneak peek at what’s to come in the fall, but complimentary food, as well.
Each week, the restaurant will pair up with a different beer distributor to give you an on-the-house treat. Today, from 11:30 a.m. – 1:30 p.m., enjoy a Victory Root Beer Float and Bacon Popcorn.
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Yards Brewery is showing their support for breast cancer research and awareness through their seasonal brew, Yards PYNK (shown above in its striking new look), which is already available at the brewery and will be making its way to bars, bottle shops, and distributors by August 1st.
Each batch of the light-bodied beer was made with 3,300 pounds of sour and sweet cherries and raspberries to create a tart berry ale. And with each purchase of a case, $1 will be donated to The Tyanna Foundation, the same foundation Yards worked with last year and raised $5,000 for.
Yards Brewery [Official]