“I love Paris. I love London. I love Rome. All amazing cities. But now I am smitten with Philadelphia,” begins a recent piece in the Vancouver Sun. Writer Steve Whysall goes on to detail each of his favorite things about our city, among of which include:
You remember the WithLove, Philadelphia XOXO campaign. It consisted of ads like this one:
For 2014, things have changed. Though the new ads are still under the WithLove, Philadelphia XOXO umbrella, Visit Philly has announced a big change of direction for the campaign, which is now called Phillyosophy. VisitPhilly’s Media Relations Director Cara Schneider says the campaign represents “a more confident voice of Philadelphia” and was inspired by the city’s most well-known philosopher (other than me, after a few drinks): Ben Franklin.
Below, three of the ads they’ve designed.
We salute you, GPTMC — and we’re happy to say that for the last time. The Greater Philadelphia Tourism Marketing Corp. has long been a tongue-twister of a name, and the oft-used acronym, GPTMC, is a serious cut-and-paste affair for writers.
Today the tourism agency made a welcome announcement: It is changing its name to Visit Philadelphia, echoing the name of its award-winning website, visitphilly.com.
Philadelphia may rank No. 2 in cities plagued by bedbugs, but it’s also No. 10 on a new list of “20 Best Cities for Twentysomethings.” The team at Greatist.com was looking, they said, “for ultra-cool spots where young adults could find jobs they love, unwind at happy hours, join sports leagues, and make new pals.” Other criteria:
- Park space
- Efficient transit systems
- Ethnic and cultural diversity
This is too good. We must be hallucinating:
I’ve Only Been In Philly For 4 Hours And I Already See Why People Love It
Interior decorator and AphroChic founder Jeanine Hays knows the power of the Pin: The most popular topic on the social website that allows users to post photos on their bulletin boards and share them with friends is home decor and design. Hays already has more than 9,0000 Pinterest followers who monitor her Pinterest boards to see what she puts up–after all, a woman who’s a regular expert on HGTV, DIYNetwork, Houzz and who served as an online guest judge for the 2010 season of HGTV’s Design Star.
Dear Atlantic City:
You know we love you. We come to you for gambling, for bachelor and bachelorette parties, for rides on your charming jitneys, for strolls on your boardwalk, for indulgence in the nostalgia for your bygone days, for air shows, for golf tournaments, for conventions and gymnastics competitions, for prize fights, for shopping at outlets, for rides that make children vomit.
Teresa Levonian Cole has written another article about Philadelphia for a British publication, this one called “Why Philadelphia really is the big cheese.” It bears some similarities to her piece “A taste of Philly” that ran in the Financial Times last year. Both are extremely positive and will probably drum up tourism, so far be it from us to complain. But is Philadelphia truly so one-dimensional that the same things must be said again and again?
World War Z, that Brad Pitt movie no one saw, was set in Philadelphia and was going to be filmed in Philadelphia, which is always a boon for the city, whether on the jobs front or on the HughE Dillon front. But the Commonwealth of Pennsylvania torpedoed the project by dilly-dallying on the tax break so the filmmakers took the movie to Glasgow where a fake Philadelphia was created, and no one here got to stalk Brad Pitt.
Now it’s happening again. David O. Russell, director of Silver Linings Playbook, is making a movie about the Abscam scandal, which even more than Silver Linings, merits a Philadelphia film set. The story of corruption that involved Philadelphia politicians, Russell’s Abscam movie will star Bradley Cooper, formerly of Jenkintown, and Oscar-winner Jennifer Lawrence. From NewsWorks:
The state of Pennsylvania will not offer the filmmakers tax credits to the tune of $4 million as requested. The state has an annual film tax credit cap of $60 million, and it has already reached that limit.
The state Department of Community and Economic Development did offer the filmmakers a partial tax credit, conditional on future budget negotiations. The filmmakers declined the offer.
Sharon Pinkenson’s response? “A conditional commitment means they will conditionally make a movie, meaning they won’t.” You tell ’em.