Tory’s tennis-themed announcement.
A few years ago, any fashion designer worth his or her salt branched out into home goods (Diane von Furstenberg, Jason Wu, Armani). Now, fashion is flocking to athleticwear, with everyone from Trina Turk to Mara Hoffman desperate to snag a piece of the yoga-pant pie.
The latest designer to jump into the fitness game? Tory Burch, the queen of preppy conservatism (and ballet flats) and, according to a recent Vogue article, a fierce tennis player who left her mark on the courts of Agnes Irwin: Read more »
That brass bracelet costs $195. | Photo via Tory Burch.
I own a Fitbit. It’s black, and it’s not anything to look at. (Actually, it has broken twice, so it’s not really anything to swear by either, but that’s another post.) I bought one with two co-workers, the motley trio of us peppering the poor saleswoman at the City Sports on Walnut Street with questions not at all related to the actual technology of the device: Do these come in any other colors? Can I get this in silver? Can you stud them?
And here it is, ladies, the sleek new way to blend your Fitbit fitness trackers in with your every day jewelry, courtesy of Philly-native Tory Burch. However, I think our wedding editor already figured it out.
If you’re interested, the goods are on pre-order (expected to ship on August 15th) here.
Gallery after the jump »
Photo by Lexie Moreland
In news that’s important to Philadelphians because at one point in time, Tory Burch was ours (in the way Grace Kelly was once ours, too), the designer’s ex-husband’s daughters, Pookie and Louisa Burch, have announced the launch of their own fashion line, Trademark.
Let’s dissect that sentence, shall we?