Market Report: 6 Ways to Make Beach Coverups Look More Stylish

Girl-on-beach

Breezy beach style. | Shutterstock.

  • Beach coverups don’t have to always be caftans and sarongs. This is how you can rock the coverup game with pieces you’ll want to wear long after you’ve taken off your swimsuit.  [Vogue]
  • Here’s a sneak peek of all of the items from Target’s collaboration with jewelry designer Eddie Borgo. (You’ll want them all.) [PopSugar]
  • After conquering the fashion world with The Row, Mary-Kate and Ashley Olsen are breaking into the beauty sphere with body oils and hand cream. We’re adding these to our shopping list now. [Byrdie]

Up Next: Audrey Hepburn’s weird (and semi-dangerous) beauty trick.

The Best Places to Shop for Swimwear in Philly

Girl-in-bikini

When I think about what makes a great womenswear store, I think about curationa strong aesthetic, a refined point of view, a smart mix of designers. When I think about think about what makes a swimwear store great, well, curation goes out the window. Here, it’s all about selection — sizes, styles, prices, add-ons — and these stores have the best of it all.  Read more »

7 Dos And Don’ts of Men’s Swimwear

Men's-Swimwear

No. So much no. | FashionStock.com / Shutterstock.com

Men’s swimwear is a tricky thing to maneuver. It’s full of oddball prints and inseams that range from the crazy-long to the super-short. But somewhere in between the Speedos and cargo shorts is a happy medium. The dream suit doesn’t hug your gut or veer into male culotte territory, and it isn’t — God willing — this horrifying man thong.

We chatted with local menswear pros to get the skinny on what to look for —and what to avoid — when shopping for suits. Guys, listen up.  Read more »

Monday Obsession: Get Any Word You Want Printed on These Bespoke Swimsuits

MO-Swimsuit

Say my name. | Images via Bruna Malucelli.

Sometimes the best statements are the simplest. Case in point: Bruna Malucelli’s custom one-piece swimsuits, classic in design (scoop neck and low scoop back) and basic in color (black or white), but much cooler (and chicer) than your run-of-the-mill Speedos.

Customize your suit with up to nine characters (you can choose word you want, but we recommend you stay simple with your first name) in black, white, gold or silver. In three weeks, you’ll have the best bathing suit on the beach. Better than the ubiquitous neon bikinis that dot every shoreline in Jersey? We think so.  Read more »

American Apparel Bikini Gets Barista Bounced From Philly Pool

american-apparel-bikini-barista-philadelphia-pool

UPDATE July 24th: American Apparel is flying pool-barred bikinied barista Lisa Conn to its L.A. headquarters to pick out some free bikinis. For the full update, go here.

ORIGINAL:

Lisa Conn loves to swim. The 30-year-old South Philadelphia barista usually wears a swimsuit under her dress so that she can jump into one of Philadelphia’s public pools at a moment’s notice. But she claims that her American Apparel bikini led to “harassment” by male city employees at two public pools this week, and that she wasn’t allowed to swim at one of those pools as a result of her choice of swimwear. Read more »

This Weird Half-Thong Bathing Suit is a World Full of NO.

Bobby Norris and Harry Derbidge wear the utterly unflattering "string lateral flash" swimsuit.  Don't do this at home, please.

Bobby Norris and Harry Derbidge wear the utterly unflattering “string lateral flash” swimsuit. Don’t do this at home, please.

Okay, we’ve been flooded with pictures on Facebook of the very strange, very odd, very uncomfortable men’s swimwear trend that looks across between a thong and a boomerang.  Yes, this is a thing, and we here at G Philly want to make a clear and resounding message: this bathing suit is not okay. Read more »

The Ultimate Bathing Suit Guide — From Most Modest to Most Risqué

Bathing-Suit-Roundup

It’s never been cooler to forgo the itty-bitty bikini and opt for more full-coverage suits. Sophisticated maillots, retro high-waisted two-pieces, and athletic touches like rashguards and mesh cutouts are all having their moment in the sun. But chic styles still abound for those who still like to bare serious skin. Start at the top and snake your way through our roundup of 16 of the season’s coolest swimwear options. I promise, there’s one for every body type (and wallet)!

Click here for style details, prices and where to buy.

Market Report: Did Gisele Buzz All Her Glorious Hair Off!?

MR28

  • OMG, did Gisele of the perennially perfect Pantene hair actually buzz it all off? [Huffington Post]
  • Calling all curvy girls: These seven swimsuit trends look smashing on fuller frames. [Refinery29]
  • What if Prada made flour? Louis Vuitton created salami? And Chanel sold baby formula? Here’s what it would look like, and it’s awesome. [Peddy Mergui]

More fun stuff ahead.

« Older Posts