The Goldtex Apartments officially received the Leadership in Energy and Environmental Design (LEED) Gold level certification this week, according to Mike Pestronk of Post Brothers, the developers of the green paneled building at 315 North 12th Street.
“It’s a pretty intensive process to get the certification,” said Pestronk, of the announcement. “We were surprised when we found that nobody else has this certification–and that nobody else is really pursuing it. It’s nice that it sets us apart, but it would kind of be better if we weren’t the only one.
“It’s a sad state of affairs for Philly. Developers don’t seem to care [about developing LEED Certified apartment projects].”
LEED is a rating program that uses a point system to determine how environmentally friendly a building is. Buildings are then judged according to the point system in a number of different categories, such as site sustainability, water efficiency and innovation. Goldtex is the first apartment building in the city to achieve the standard.
“A lot of consumers don’t know what LEED is,” said Pestronk. “It has as much to do with high quality design than greenness. It’s about making a healthy and happy living environment with things like air quality, insulation, and just good overall design.”
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There’s a parking garage just above that beautiful sign. | Photo: James Jennings
Want to know the going rate for a 175-vehicle parking garage that also houses one of the most recognizable signs in Center City? Apparently, it’s “roughly $7.2M,” according to a report in the Philadelphia Business Journal.
An affiliate of Post Bros. purchased the building from CLL Towne Inc. and will be used to supplement the adaptive reuse project at 260 S. Broad St. That project will see the Atlantic Building transformed into a high-end residential building with ground floor retail and, let’s not forget, beautiful designs from starchitecture firm Rafael Viñoly Architects.
As for the sale of Spruce Food Market space and above garage, there’s a interesting note at the bottom of the article:
The structure does have air rights that would allow it to be expanded by about 50,000 square feet but that’s “just an added bonus,” [developer Matt Pestronk of Post Bros.] said and not the long-term play.
• Center City parking garage where Spruce Foods is located sells for $7.2M [Philadelphia Business Journal]
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Photo by Ben Weldon for Philadelphia Magazine
It wouldn’t be fair to say that Matt Pestronk — one half of the development team the Post Brothers — is taking pleasure in witnessing the legal difficulties faced by the Ironworkers union. He hasn’t said anything of the kind. But given his own struggles with the building trades, he can’t be unmoved by recent developments.
After all, his own business is still hampered by ongoing legal entanglements with the unions, which he talks about here with WPHT’s Dom Giordano:
Dom Giordano Talks With Real Estate Developer About Alleged Union Harassment [CBS Philly]
Until they were fired last March, Raymond Roberson and Lamar Love were maintenance workers for Rittenhouse Hill, a Germantown apartment complex owned and operated by Michael and Matthew Pestronk, aka the Post Brothers, the developers who have made news thanks to their ongoing disputes with Philadelphia’s unions. And now Roberson and Love, both of whom are African American, are taking their former employers to court. Read more »
Photo: Liz Spikol
Tonight there’s a rooftop party at the Goldtex apartments at 12th and Pearl streets in Callowhill. Like other Post Brothers jawns, it has a quirky title: “Do Not Rent Here” — a provocative first sentence the buildings trades would likely agree with — followed up by “You’ll Never Want to Leave.”
The event is meant to showcase “Goldtex’s state-of-the-art amenities and its class-leading green living experience.” Attendees can tour one- and three-bedroom apartments, or just enjoy free food and drink served up by Cafe Lift/Buffad Pizza, and listen to DJ DSC of Hair O’ The Dog fame.
Mike Pestronk, one of the two owners of Post Brothers Apartments, which developed Goldtex, said they’d been asking L&I for an event permit for more than a month, and were still waiting for it to come through as of early this morning. Matt Pestronk said, “If they don’t give it to us, it’s because they’re corrupt.”
Fortunately for the success of the event, the permit did come through around 11 a.m.
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This week IBEW released a documentary about the Post Brothers made by 9.14 Pictures. The press conference to debut the film had some entertaining costumes and speeches by many of the talking heads in the film, including City Councilmen Jim Kenney and Mark Squilla; John Dougherty; Pat Gillespie; and others. Laura Kicey took some photos, below.
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A screen shot from the union film with at least one entirely accurate statement.
Two press releases came across the transom just now.
Headline No. 1: “Philadelphia Building Trades To Premiere Video Documentary Exposing Major Health and Safety Violations at Post Brothers’ Goldtex Apartments.”
Headline No. 2: “Johnny Doc-umentary”
Both refer to a film being shown Wednesday, Oct. 2, at IBEW Local 98 Union Hall at 10:15 a.m. The film’s formal title is Deconstructing Post Brothers: Exposing the Truth Behind the Cheap Facade, and the screening will be followed by a press conference with…
local elected officials and labor leaders, including Congressman Bob Brady, State Representative Bill Keller, City Councilmen Jim Kenney and Mark Squilla, Building Trades Business Manager Pat Gillespie and IBEW Local 98 Business Manager John J. Dougherty, among others.
Below, the film itself and the press release from the Post Bros. in response to the film’s release.
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Pardon the informality of the headline, but this simply cannot be believed. Philadelinquency spotted a post on Philadelphia Speaks in which forum member fiveomar described an interaction at 20th and Chestnut with a “union goon” (now, that’s not nice) who was handing out anti-Post Brothers fliers. According to fiveomar, the fliers included “some pretty ridiculous claims about the Post Brothers storing and smuggling heroine [sic] and cocaine.”
We have tried to maintain some degree of objectivity here, but if the building trades are now painting Matthew Pestronk as Pablo Escobar, that has to be the last straw. What’s next? Mike Pestronk is actually Walter White?
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Wendy Salzman at 6 ABC filed a report yesterday on the newly renovated and rebuilt Goldtex apartment building at 12th and Wood. Developed by the Post Brothers, the building was the site of a fierce battle between the building trade unions and the company, which chose to use both union and non-union labor for the construction and renovation. Though the building is still partially under construction, tenants have moved in and Licenses & Inspections has approved temporary occupancy of the eighth floor.
Action News sent a reporter in with a hidden camera to see what the units with lofts are like. The lofts have pull-down stairways that, when extended, block the door to the apartment. According to L&I, the lofts are approved as utility spaces, not living spaces, but a Goldtex sales rep tells the undercover reporter that the loft can be used as a bedroom with a twin or double bed. This, says Post Bros. co-owner Mike Pestronk, is an error on the rep’s part, as is a listings photo that portrays the loft as a living space. The photo below is from a Craigslist ad shows a loft space as rather inhabited.
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A few days ago, Matthew Pestronk, one of the two principals of the development company Post Brothers, called to tell us that almost every day there are men with videocameras outside of Rittenhouse Hill, one of the Post Brothers’ many developments. He claimed the men are members of IBEW Local 98, the electricians’ union. “They’re taping female residents coming in and out of our properties and making them very uncomfortable,” he said. “What does that have to do with anything?”
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