This Instagram Algorithm For Fashion Posts Gets You More Likes

Girl-selfie

Will dress for likes. | Shutterstock.

We’ve all been there before: You upload a photo of your outfit on Instagram and nervously wait for likes to trickle in, one by one, praying to the social media forces that you break into the double digits. Now, though, you can ensure that those little hearts continue to climb with a new algorithm made for your stylish #OOTD (Outfit Of The Day) snaps.

A new algorithm from the University of Toronto calculates which outfit photo will get the most likes on Instagram. The algorithm — which is explained in the Computer Vision Foundation (CVF) report — analyzes “the type of outfit and garments, the type of user, the setting/scenery of the photograph, and fashionability of the user’s photograph” to maximize a photo’s appeal (which translates into likes).  Read more »

Fried, Dried and Frizzy: 10 Pro Tips for Fixing Summer’s Worst Hair Woes

Blonde-in-sunglasses

Your best hair ever awaits. | Shutterstock.

As much as we talk about skin protection in the summer (are you wearing sunscreen now? Go put some on!), we rarely discuss the fact that our hair can take quite a beating in the sun. I chatted with Cassie LeMunyon, a colorist and stylist at Suede Salon and Spa in Marlton to get tips on keeping locks healthy and fresh. Read more »

Market Report: What It’s Like to Shop at Forever 21 As an Adult

  • Even if Forever 21 never ages, you do. So what’s it like to shop there in your thirties, when you’re past the point of needing to buy ‘going out’ tops every weekend? The answer: not always pretty. [Huffington Post]
  • Printed leggings are my favorite way to amp up my fitness wardrobe. Here are the 10 best, editor-approved pairs out there now, in wild colors and crazy patterns — all guaranteed to wick sweat and stay in place during the toughest workouts. [Rank & Style]
  • Career advice: After you’ve laid off a bunch of your team members, maybe don’t head straight to a bar and post gloating Hunger Games hashtagged Instagam pics, like this J.Crew exec did. [Fashion Week Daily]

Next: Check out the first Apple pocket watch.

Bradley Cooper Named One of the Most Stylish Men Alive

Today in celebs-who-used-to-live-here style news: Bradley Cooper made GQ’s list of the 20 most stylish men alive (their words, not ours). This is great news for a city that doesn’t have the most sterling fashion reputation (remember this sweatpants study?) and also proof that if you take a regular guy, gives him millions of dollars and access to some of the best designers in the world, he can be one of the most stylish men in the world.  Read more »

Where I Shop: My Favorite New Place to Buy Leather Goods

Waltzing-Matilda2

A rugged store display. | Emily Goulet.

Some of the most successful businesses have started in the backs of cars (see: Nike), so it isn’t particularly surprising to discover that Main Line-based leather goods brand Waltzing Matilda first got its start in a VW van. But now the year-old company has planted roots, opening a brick-and-mortar in Wayne. I finally got the chance to pay it a proper visit, and — though my magpie tastes veer more to gilt and glam — I’m obsessed.  Read more »

Market Report: You’re Probably Washing Your Clothes Way Too Often

Laundry-Basket

Think twice before ditching your clothes in here. | Shutterstock.

  • Stop loading up your laundry basket: You’re probably washing your clothing far too often. Follow these guidelines on when to wash your jeans, pajamas, bras and more. (Spoiler: It’s way less often than you think.) [StyleCaster]
  • These seven tips and tricks will help you wear your high heels all day long without having to hobble home. [PureWow]
  • Ready to move beyong the cat-eye? Brave beauty souls, meet calligraphy eye makeup. [Violet Grey]

Up next: Cher!

10 Sales You Must Shop This Weekend

Sale

From left: Erdon goods and Third Street Habit finds.

Happy Friday! Let’s kick things off with a guide to all the sales going on this weekend. (Because it’s going to rain on Sunday, so you might as well get your shop on.)  Read more »

The Philly Fashion Lover’s Summer Shopping Bucket List

Woman-summer-shop

Swap out a beach weekend for pop-ups by the river. | Shutterstock.

Summer brings with it a host of outdoor fleas, festivals and pop-ups, and it’s also the perfect time to ramble through some of our best shopping towns. Here are seven of the top shopping trips you need to take this summer, from must-visit Shore-town stops and outdoor art markets to the best places to spend a whole shopping day. Consider it your Summer To-Do List, and prepare to make room in your closet. Happy shopping!

Read more »

Market Report: How to Wear a Dress Over Pants (and Why You Should)

Dress-over-pants

Trend to try. | Victoria Beckham, Suno, The Row, Man Repeller.

  • My favorite fashion trick: layering a dress over pants. Here’s how to do it. [The Cut]
  • Jessica Alba’s billion-dollar brand, The Honest Company, is launching beauty this fall! [Byrdie]
  • Bad news for those of you planning to buy a magic curse on Etsy today: The online marketplace has banned the sale of witchcraft. [Styleite]

Read more »

Stop What You’re Doing: Skirt Boutique Is Coming to Rittenhouse

Skirt

Skirt’s Main Line location.

Great retail news for Rittenhouse shoppers: Skirt Boutique — the Bryn Mawr/Stone Harbor haven for upscale contemporary womenswear and accessories — is opening a third outpost at 212 South 17th Street, formerly home to luxe bedding store Duxiana.

In a press release, owner Maureen Doron explained the Center City move: “Skirt offers a curated collection of the best designers perfect for women raising their families in the city who need great casual clothes to look chic everyday, as well as for career women of Philadelphia, who always need to look both polished and fashion-forward.”

The store is expected to open in September. For now, you can get your fix through the boutique’s shopping box service (read about it here), or by visiting its Main Line and Shore outposts.

« Older Posts  |  Newer Posts »