Video: Behind the Making of Anthropologie’s Holiday Window Displays

Gingerbread and icing, or cardboard and spackle? | Anthropologie.

Beloved Philly-based powerhouse Anthropologie sets the standard in window displays, hands down. The only competitors that even come close are Free People and Urban Outfitters, which fall under the same company umbrella. Every holiday season, Anthro goes all-out in their festive decor, ending the year in a wintry wonderland that somehow gets better year after year. But the assembly process isn’t all gingerbread and gumdrops. Hours of structural planning, countless racks of cardboard, and painstaking sprinkles of delicate sparkles just so go into the making of each and every Anthro window design.

Take a peek inside the crafty world of the creative masterminds behind the window displays, and maybe you’ll pause a little longer to take in the views from the street.

Sugared & Spiced: The Making of Our Holiday 2015 Windows from Anthropologie on Vimeo.