Store Opening Awesomeness: Saint Laurent Opened in King of Prussia

Weeeeeeeeeeeeeeeeeeeeeeeee!

Philadelphians, meet your new favorite store.

In fashion news that will make you squeal with glee: Saint Laurent (yep, still looks sorta naked without the ‘Yves’) has opened a new store! In Pennsylvania! In the King of Prussia mall! Yes, go on. Let that soak in for a little bit. Okay, here are the details: The space is in the lower level of the Plaza, sandwiched between Ferragamo and David Yurman, right across from Neiman Marcus. It’s 1,800 square feet, and features men’s and women’s ready-to-wear and accessories.

I spoke with the store’s general manager, Jacquelyn Merrin, who confirmed the store opened this morning, without much fanfare (in fact, there were still ladders up yesterday!). “We try to keep it word of mouth,” she said. “We like to keep it exclusive. And the response today has been phenomenal. We’ve had everyone in here checking out the collection. We’re making our stamp.”

The store’s open until 9pm tonight. Go there. Now. (Oh, and welcome to the neighborhood, Hedi.)