Feature Article

Tastemaker: Sarah Van Aken

How custom clothing designer Sarah Van Aken started designing uniforms

By Ashley Primis

Photograph By Dominic Savini

Who: Custom-clothing designer and Center City resident, with models showing off the uniforms she designed for snazzy Izakaya, the Borgata’s newest eatery.

Where she got her start: Designing bespoke shirts for men under the label Van Aken in her Rittenhouse studio.

How she got into uniform design: She met Alfred Portale, chef/owner of NYC’s famed Gotham Bar and Grill, at a cocktail party in Philly in 2006. He dug her style, and asked her to create uniforms for both Gotham and Gotham Steak, his Miami spin-off.

Also see her uniforms at: Supper on South Street, and NYC eateries Forge and Rouge Tomate.

Philosophy: “Staff are the ambassadors to the restaurant.”

How she conceives designs: Van Aken uses trend-forecasting books in combination with classic elements (like wrap dresses) and a restaurant’s decor for inspiration.

Biggest challenge: “Finding fabrics that can hold up to industrial-strength laundries.”

Next: Sava, a women’s contemporary ready-to-wear line in early spring, and a continued commitment to social responsibility: “I own a fair-trade production factory in Bangladesh and want to do something comparable in Philly, so I can give back and create jobs in the city.”

Originally published in Philadelphia magazine, October 2008
 

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User comments

What an awful Picture
Posted by Church | Sep. 30, 2008 at 11:29 AM
COMMENT:
for something in the style section, I have to say that this picture is just awful. Dull, bland, hard to see and completely unflattering to everyone but the black girl. Why is the orange fleece being modeled by a vampire hipster? Why does the woman in the center look both tense and cold? The photographer should be fired.

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