Post Bros.’ Goldtex Building Gets a “Neighborhood Tavern”

Brick & Mortar will open in the building in the fall.

Photo: Liz Spikol

Photo: Liz Spikol

According to Zagat as reported in Foobooz, the Goldtex apartment building’s ground floor will soon be getting a restaurant. Mike Welsh, formerly of Franklin Mortgage and Lemon Hill, will open Brick & Mortar — “a neighborhood American tavern” — sometime in November in what’s currently 3,500 square feet of raw space.

One issue with Goldtex has been its location–what people call, variously, the Loft District, Eraserhood, or Chinatown-ish–Philadephians have a hard time seeing that area as warm and neighborhoody. But it sounds, from Welsh’s talk with Danya Henninger for Zagat, that the restaurant/bar’s vibe hopes to change that:

“We want to be an amenity to the community,” says Welsh. “A second home for everyone who lives and works around there.” People should feel comfortable stopping in any time — the restaurant will serve lunch, brunch, dinner and stay open late — whether it’s to grab a snack, conduct business, eat a full meal or just hang out.

The restaurant design will be by ISDG in Philadelphia and Andrea Zalewski of NYC and “will incorporate some industrial elements as homage to the building’s history, but also be very homey and tavern-like.”

New Restaurant/Bar Coming to Lofts District [Foobooz]

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  • Vieux Pays

    Will we now have “Don’t eat here” signs to complement the “Don’t rent here” signs?

  • Eraserhood4ever

    A high-end condo with an upscale bar in an immigrant heavy area next to a highway? haha, good luck

    • citywide

      not condo’s, crappie small overpriced apartments

      • Astralmilkman

        When the park is built ( all 3 miles ) those crappy apartments will get a premium price

  • Astralmilkman

    When the RAIL PARK is built , imagine the views from those condos. Imagine all the locals and tourist crawling over the gorgeous elevated section of the park that the building sits next to. That restaurant will be very popular with all the folks visiting the first phase which will be built end of this year/ start of next. The 3 mile park will draw lots of people and they’re gonna need to eat somewhere. This is a great location.

    • William Rhodes

      This park you describe will NEVER be built.

    • Dwin-adelphia

      I agree.The neighborhood will flourish with the Rail Park completed. The “Loft District” needs a community center piece, and until the Rail Park is completed, development, such as Brick & Mortar, will serve a key role in getting the ball rolling in the neighborhood. To learn more about the Rail Park I suggest visiting their website @WilliamRhodes, just as any community initiative goes; It will happen, if we support it.

      • Astralmilkman

        Have you taken the tour ?

  • citywide

    anybody got any idea when the brothers Post plan to finish this project?