Council Approves Sale of Digital Ads on City Property


Today City Council voted 15-0 on a bill to approve digital ads on city-owned property. Bus shelters, garbage trucks, heck, public schools. You name it, Philadelphians can soon be treated to holographic Wawa ads and endless “Big Bang Theory” promos wherever they go. A consultant for Council has estimated the measure could generate as much as $8 million in new revenue for the city, and the Nutter administration is into the idea. Request for proposals for trash truck ads may go out as soon as next week. As long as City Hall doesn’t get plastered with a giant “Bimbo” banner, this seems like a fine idea. [Daily News]