Rufus and Hubby Pose for The Gap

It’s all part of a new holiday campaign

Rufus Wainwright and Jorn Weisbrodt are just two of the celebs featured in a new ad campaign this holiday season at The Gap. The singer and his husband (they married this summer in New York City) are touting their “married love” with the caption, “Love comes in every shade.”

“Their personal relationships help remind us that every family is unique and often goes beyond just those we’re related to – it also includes the people we share our lives and deepest passions with,” says Gap CMO Seth Farbman. “This campaign celebrates these diverse, optimistic views on family and the many forms love can take.”

The cast of Fox’s The New Normal is also featured for its “modern love.”

What do you think of the ad?