Eagles Wake-Up Call: ‘Invest In Yourself’

Chip Kelly

Chip Kelly has said repeatedly that he didn’t enter the NFL with any preconceived notions.

Still, one thing that surprised him last year was how committed most of the team’s veterans were to the program. At the time, Kelly explained that many of them bought in from the get-go and were focused on getting better and earning a job.

In Year 2, Kelly has done some more roster-churning. He’s had full attendance all spring and has been preaching a consistent message to the 90 players at the NovaCare Complex: invest in yourself.

“Everybody has the same amount of time during the day, and you can either spend your time or invest your time,” Kelly explained. “And that’s what we are trying to get our players to understand. It’s how you allocate your time. We all have 24 hours in the same day, and it’s what you want to do. If you want to go play video games and watch TV and do all those other things, you’re going to get beat out by the guy that is doing the little things that are going to make the difference between making the team and not making the team.

“When we talk about investing in yourself, we are challenging them to understand every action you have that has consequences to it. They can be positive or they can be negative. If at the end of the day your goal is to make this football team or your goal is to be a starter or your goal is to be an All-Pro, you have a say in that matter, and that’s what we are trying to get across to our guys in terms of that.”

In case you haven’t picked it up by now, the whole culture thing is important to Kelly. And there is of course a trickle-down effect. If inexperienced offensive linemen see Jason Kelce at the facility working out every day in the offseason, perhaps they’ll follow suit.

If younger defensive backs see Malcolm Jenkins going to the Juggs machine after practice, maybe they’ll be more likely to do the same.

Or at least that’s the plan.

“[It] just depends on what model of organization you want,” Kelly said. “Do you want blind obedience or informed acquiescence or self‑governance? If you have self‑governance, I think the individuals have more invested in what’s going on because they have a say and they have a stake in it. We are moving towards that model, but I don’t know if we are totally there right now.”

Chemistry and talent. In the end, coaches and GMs search constantly to find the right mix. Years from now, we’ll be able to look back and see how Kelly did. But there’s no mistaking what his core philosophies are.


Eagles practice observations on Brandon Boykin, the quarterbacks and more.

Says LeSean McCoy: “It’s the small things you think about that you think nobody cares about, but in all reality, they do.”

“I’m not a big fan of their corner group,” says one NFC scouting director. What they’re saying about the Eagles.

Some great photos from Jeff Fusco at Eagles mini-camp.

T-Mac on what to expect from Fletcher Cox in Year 3.


Jimmy Kempski of Philly.com on Matt Barkley:

Matt Barkley’s arm strength is a major concern. He attempted to throw an out route that needed to be driven in there, and his pass lacked any kind of velocity at all. It had far too much air under it, and Curtis Marsh was able to jump in front of the intended receiver for an INT. I don’t want to make too much of one throw, but if that was Barkley’s maximum velocity, he’s really going to struggle to stay in the league, in my opinion. You simply can’t give opposing defensive backs that much time to break on a pass. Again, it’s only June and there’s a long way to go before the start of the season, but Barkley’s play so far has been discouraging.

Paul Domowitch of the Daily News says OLB Travis Long could be a sleeper:

Long was a 4-3 defensive end his first 3 years at Washington State. But the Cougars switched to a 3-4 his last year there and he responded with the best season of his career. Had 13 tackles for losses and four batted passes in addition to those 9 1/2 sacks. But then he hurt the knee.Long said it took until last November before his injured knee finally felt whole again.

“About the middle of the season last year,” he said. “I was able to do everything prior to that. But I was finally not thinking about my knee a year after [the injury].”


One final day of mini-camp. We’ve got you covered.

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  • NickS1

    “Whatever you do, do it good….Allll ya got to do now – Invest yourself!”

    • laeagle

      It’s not, what you look like, when you do, what you do, it’s what you do, when it looks like, you’re doing what your doing…

  • Glenn

    I think it is becoming clear that Kelly truly values commitment to his team culture. More so than any other coach I have seen. The release of Desean Jackson speaks volumes. If you are extremely talented but are not buying in, not a good role model to the younger guys, you are out the door. He values team concepts over indvidual talent.

    • John E. Zang

      Think about it, there’s not a more team-oriented sport out there. Yes talent matters but I’ll take the less talented, more cohesive/intelligent team every time.

  • dislikedisqus

    Kelly’s words make good life lessons.

  • FluxCapacitor

    “you can either spend your time or invest your time” – that is a GREAT quote.

    • Kuzzbill

      I am going to lie to myself and say that reading all these articles on the eagles is “investing” my time.

      • Kev_H

        It’s not a lie anymore for me having read that quote.

      • tommy_the_k

        Good one

  • Tom Kazansky

    Really like his thoughtful approach to things like building an organization and developing a culture. That quote about “blind obedience” vs. “informed acquiescence” vs. “self-governance” is really fantastic. Chip is the real deal on so many levels.

    • John E. Zang

      Because he’s a teacher and a thinker when it comes down to it. He doesn’t have to feel superior or feed an ego because he’s a ball coach in the NFL. Most importantly, he’s an open-minded eager learner and that’s what he wants from his players…want-to. We may have the second coming of Paul Brown on our hands. Give credit to Jeff Laurie for having this vision for a change of direction for this organization. Thank god every day we don’t have Dan Snyder or Jerry Jones.

  • cliff henny

    Eagles have been talking about Long for awhile. Seems like half the story, how they feel about Graham and his dead money goes right along. havent heard much about BG, wonder if he’s moving/covering better, or if it’s a waiting game till he’s shipped out.

  • Dominik

    “Do you want blind obedience or informed acquiescence or self‑governance? If you have self‑governance, I think the individuals have more invested in what’s going on because they have a say and they have a stake in it. We are moving towards that model, but I don’t know if we are totally there right now.”

    The same way Carroll is building the Seahawks culture. How did that work out for them?
    Boy, those Pac-12 coaches. And whenever he wants, Shaw is the next one coming.

    There are other great coaches, but Harbaugh, Carroll and our guy are top 5 material at the moment, imho.

    • round out that 5 with Belichick and Payton, and you have a pretty good case. Honorable mention: the other Harbaugh, Fisher, Tomlin, Reid, Coughlin, but I like your guys.

      It’s a powerful FO combination, from the players’ perspectives; knowing you’re coming to an organization with a coach demanding individual excellence and an owner eager to pay homegrown talent.

      • Dominik

        We seem to value the same coaches. I would put Belichick and Payton in the top 5, too. From the other ones you mentioned, I would replace Fisher with McCarthy. Other than that, nice list.

        Keep an eye on Trestman. Very smart coach, imho.

        And I agree with the FO combination. It’s worth something if you pay your own guys.

  • Kev_H

    I always kind of disrespected football coaches as know-nothing knuckleheads who don’t have much to offer beyond a relatively simple game, but “spend your time or invest it” is brilliant. Kelly should be president and instill that culture in the US. That simple approach works everywhere (while I spend time commenting on a silly blog).

  • Mark F

    “[It] just depends on what model of organization you want,” Kelly said. “Do you want blind obedience or informed acquiescence or self‑governance? If you have self‑governance, I think the individuals have more invested in what’s going on because they have a say and they have a stake in it. We are moving towards that model, but I don’t know if we are totally there right now.”

    I really like this coach. All you DEPENDENTS out there whining for the government to take care of your business for you should read this paragraph 100 times and write a 1,000 word essay on your stupidity.

    • peteike

      dude, really? a tired entitlement diatribe on an article like this. No need for politics here, plenty of other sites for that. Even then its the same sorry back n forth.

      • Joe from Easton

        Stone him!

    • mksp

      LOL. Save it for the fox news message boards dude.

      • Joe from Easton

        Upvote x 1000

    • John E. Zang

      We know you have all the answers for governing the human race but save it for when you’re tuned into Lush Rimbaugh.

      • Joe from Easton


        • John E. Zang

          Fantastic! You can have at least 50 percent of proceeds for “Lush Rimjob”.

  • myeaglescantwin

    weird seeing a professional program that practices accountability and flat out intolerance for any undermining of the core philosophies.

    53 men moving with one heartbeat.
    That’s the goal of Chip Kelley. That’s the goal of all championship programs.

    • Joe from Easton

      I’m hoping you’re going to have to change that handle pretty soon. This guy is the real deal.

      • myeaglescantwin

        hey man, I’m right there with you!

        i grabbed this handle the day that Andy appointed McDermott as DC. I have it for a few sites and catch crap constantly for it ever since. They dropped Banner, dropped Andy, and dropped those arrogant, out-dated philosophies. Things are looking great.

        I like everything that Chipper is doing. I just need a bigger sample size before i switch it up.

        any recommendations on replacements??

        • Joe from Easton

          How about “myeagleswillwin” or “myoldhandlehasgonethewayofandyreid”? haha

          • myeaglescantwin

            haha solid. Maybe i’ll just drop to the ‘T’ to myeaglescanwin

            i really hope that this is a big issue come week 8 haha

          • Joe from Easton

            hahaha… “nicky_niner” aka “big_pole”

          • myeaglescantwin


          • Joe from Easton

            Ever see him with his wife? She’s gotta be 5’11” or so. Don’t know what made me think of that, just a random thought. Foles is the man.

          • myeaglescantwin

            she got that DEEEEEP

          • Joe from Easton

            haha…she’s a looker for sure. I like the down home lookin girls; the ones that look as good the next morning when the makeup wears off / didn’t wear make up to begin with.

          • myeaglescantwin

            true story. best place to find a wife is at the gym or the beach. You know what they REALLY look like.

            I’d be pissed if a makeup machine ruined my sheets. I had that happened once, i ain’t going out like that again.

          • Joe from Easton

            Preaching to the choir my friend. I’ve found nothing, ever, to be more of a turn-off than putting your arm around a girl during a movie and then turning the lights on afterward and having make up stains on your fresh shirt.

  • jabostick

    Love the quotes and the philosophy. It helps having a successful first season to really get some buy-in. Hopefully they get rewarded because it’s a great approach/message

  • John E. Zang

    We may have the next Paul Brown on our hands. I say that because Chip is obviously a thinker and teacher above all else. His mind is always open and you can see that in the design of his offense which is a blend of multiple concepts throughout football history. It’s such a breath of fresh air and couldn’t be more contrary to the last coach. Andy “bang my head against the wall” Reid who was simply stuck in one mind set his entire career. I thank Jeff Laurie for setting this new direction when most owners would probably just grab the big name retread head coach.

    • John E. Zang

      Kinda feel a little sympathy for Kansas City as they can probably expect more of the same. I mean c’mon he may have choked harder than any eagle team in his first year there. That playoff loss was inexcusable and quite embarrassing.

      • EaglefaninAZ

        Red is what he is. Everyone knows his program now.

    • EaglefaninAZ

      You stole my post of a sort, and thank you for that. Saved me some typing. I had already bought in to Coach’s approach already, but this is just getting stupidgood. If these players, and those players that are brought into the program, play at their best, I’m calling dynasty. Lol…

  • EaglefaninAZ

    I just caught so much wood it’s insane. I really need to get out more.

  • SoCalEaglesFan

    aye, yai, yai. All that poetry about locker room culture and chemistry doesn’t amount to a single verse if the players don’t have more talent than their opponents. Let’s not lose sight of what’s really important. Good football players win more than mediocre football players. In the NFL, player talent rules the day.