American Mortals

There are no race-car-shaped barber’s chairs at Kimberly and David Bond’s indie-rocker-ish salon. There are, however, Boogaboos — squeaky and soft salon mascots whose mantra is, “You be you, Boogaboo.” There are Boogaboos to cuddle, Boogaboos to read about (in a funky picture book), and wallpapered Boogaboos that turn a first haircut into a friendlier, cooler experience — for little ones and grown-ups.