Lululemon to Open Just-for-Men Stores

In more Lululemon news (when it rains, it pours, right?), word on the street is that Lulu is aiming to open stores for just for dudes by 2016. Or, as puts it, “Lululemon Athletica Inc., having won over millions of women with its high-priced yoga gear, wants to keep growth going by chasing men.”

Although Lulu says sales of its men’s clothing do okay, the hope is that by separating them from the women’s lines entirely will entice more guys to get their Luon on. No word yet on where these stores will pop up, but do I have a name suggestion: LululeMEN. Ha ha! I kill myself.

Photo: Shutterstock

Around the Web

Be respectful of our online community and contribute to an engaging conversation. We reserve the right to ban impersonators and remove comments that contain personal attacks, threats, or profanity, or are flat-out offensive. By posting here, you are permitting Philadelphia magazine and Metro Corp. to edit and republish your comment in all media.